Our partner creative company ‘Tarform’ is a next generation electric motorcycles built for the modern rider, it combines new technology with an eco-friendly approach.
Shot in Wlab Studio Director: Dylan Johnston / DP: Tom Ford
The virtual production commercial for Tarform was designed with a futuristic and dynamic storytelling approach. Showcasing Tarform’s sleek and sustainable electric motorcycle, our team(Wlab) utilized our LED walls and immersive environments to bring its innovation to life in a bold, cinematic way, on the right is the first version of the product video
Storyboard
3D Scanned Real Life Scenes
Created Virtual Environment in
Unreal Engine5
Production Set
Social Media Marketing Content
I’m also the lead of marketing, in charge of running the social media campaign for this production, which will be used for the Virtual Production Award application in 2025. The rest of the video cannot be released yet due to an NDA and will be posted after the full video is released in summer 2025.
Result
Coming Fall 2025
Role: Visual Consultant & Social Marketing Manager
Industry: Technology, Art
I directed the story line and visual style of the final video, bringing Tarform’s futuristic identity to life. I also helped scan real world locations to create immersive 3D environments in Unreal Engine and led the social media strategy to amplify the campaign online.
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